Buzz / Respect Due

Volkswagen America Spreads Some Happy With Reggae Legend Jimmy Cliff

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As a part of a continuation of their “Smiles campaign top German car maker Volkswagen America released a teaser of an ad called “Sunny Side”.  VW plan to run the ad during the Super Bowl XLVII broadcast February 3.

In the teaser video, reggae legend Jimmy Cliff performs a cover version of the Partridge Family theme song “Get Happy.”

This is such a great look for brand Jamaica!

Join the conversation using #GetHappy and visit http://www.vw.com to download “C’Mon Get Happy”,  and pick up Jimmy Cliff’s new critically acclaimed and Grammy nominated album REBIRTH, available via his Facebook Page http://www.facebook.com/jimmycliffmusic

Check out the video below … enjoy and spread some happy!!

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